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audio dramas, podcasts, music, sound design, voice casting & direction
creating stories of music, words, sound, space & humanity
jijiji blog

Christopher McHale
Jan 172 min read
I guess I’m a podcaster. Who knew?
It’s been great to connect with people who share my belief in podcasting’s potential, while also recognizing the industry’s growing pains.
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Christopher McHale
Jan 162 min read
Is Podcasting a Business?
What podcasting needs is a little old-school ROI.
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Christopher McHale
Jan 22 min read
I’m Launching a Kickstarter, and I’m Scared
Song in Space Kickstarter pin We're preparing to launch a Kickstarter for Song in Space. Why am I nervous? This moment feels like opening...
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Christopher McHale
Jan 13 min read
The Value of a ‘No Screens’ Approach in Engagement
At its core, a screen-free philosophy invites us to reconnect with stories, our imaginations, and, most importantly, with each other.
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Christopher McHale
Dec 31, 20243 min read
The Evolution of Concept Albums: Past, Present, and Future with Song in Space
The concept album is a unique art form that has captivated audiences for decades, blending storytelling with music.
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Christopher McHale
Nov 27, 20244 min read
Are Craftpeople the Future of Creativity?
Our new tools mean smaller teams can get entire projects in their hands.
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Christopher McHale
Nov 21, 20244 min read
State of Jijiji
All this prep work means we are ready to launch our first Kickstarter to raise funds for Episode 1 of Song in Space.
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Christopher McHale
Oct 21, 20249 min read
State of the Voiceover Industry: 2024 Overview
The voiceover (V/O) industry continues to evolve rapidly, crazy fast, like every 12 months.
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Christopher McHale
Oct 21, 20243 min read
How We Crafted T-Mobile’s Sonic Branding
Never underestimate the Power of the Pitch. We built an entire anthem to contain the T-Mobile ringtone.
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Christopher McHale
Oct 7, 20244 min read
My Skin Used to Be Soft...Now It's Lizard Tough
5 Power Moves to Deal with Creative Rejection I used to bruise like a peach. Sensitive, soft, and vulnerable—like lambskin. But these...
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Christopher McHale
Sep 29, 20247 min read
The Seismic Shift in Entertainment
How the Loss of Back-end Revenue Shattered Hollywood—And the Untapped Goldmines You're Missing When the elevator to my studio opened some...
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Christopher McHale
Sep 24, 20244 min read
Navigate the Road to Creative Success: Embrace the Maze
There’s no map for creative success. It’s a beautiful, twisting, insane, impossible labyrinth.
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Christopher McHale
Sep 16, 20245 min read
How Do The Arts Influence Political Change?
The arts are a potent force for political and social change, and I don’t expect that to go away.
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Christopher McHale
Sep 6, 202421 min read
Why Unions Are More Important Than Ever for Voiceovers, Musicians, and Writers
The End Hollywood loves a happy ending, but reality doesn’t. I know that. Every artist knows that. You don’t do art for money. Money is...
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Christopher McHale
Sep 2, 20244 min read
James Earl Jones vs James Earl Clone | AI Voice Cloning
Essentially, we are discussing the digital era beyond ethical considerations, what I call the Post Ethics Culture.
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Christopher McHale
Jul 10, 20242 min read
Secrets of Sonic Storytelling Immersive Narratives Through Sound
Embrace the art of sonic storytelling, where every sound is a brushstroke, painting a masterpiece for the ears.
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Christopher McHale
Jul 4, 20242 min read
Not Just Quality--the Best of the Best
I suck at the creator economy, but I've won over 500 awards for my work. How does that work?
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Christopher McHale
Jul 4, 20241 min read
Of Sound Mind
I’ve been creating ambiances—water, waves, wind, rain, trains, jets. In cities, airports, standing on a street corner. Sound hypnotizes...
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Christopher McHale
Apr 19, 20243 min read
ROI for Audio Dramas
Studio Jijiji innovates every aspect of our production to deliver high-quality results within reasonable budgets.
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