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What Does It Mean to Own a Creative Company?
It’s building something that didn’t exist until a team of brilliant minds brought it to life.

CF McHale
Jul 312 min read


Story First. And Always.
The emotional connection of story is either there or it’s not.

CF McHale
Jul 232 min read


The Songlines of the Galaxy How “Song in Space” Connects with the Ancient World
Our young hero, Song, follows sonic paths across the stars — not with a compass, but with her violin.

CF McHale
Jul 171 min read


The Sonic Humanist Project: A Legacy in Four Movements
The Sonic Humanist Project represents my legacy—an exploration of how sound shapes memory, identity, and culture.

CF McHale
Jun 224 min read


The Alchemy of Collaboration
The best collaborations don’t feel like work. They feel like discovery.

CF McHale
Jun 193 min read


How to Unlock Your Inner Creative Potential
Creativity is often viewed as an inherent trait, like some magic voodoo thing reserved for artists or musicians. That's not true. Everyone possesses the ability to be creative; it just takes a little help to bring it out.

CF McHale
Jun 106 min read


Creative Community Model for a New World
I needed resources. Players. Studios. Lawyers. Performance spaces. Animators. Sound wizards. Social media-wise folk. I needed community. And somehow, 2112 had it all.

CF McHale
Jun 93 min read




Born to Write. Do I Bad Write Now?
AI is a powerful writing assistant. It’s also an abysmal writer.

CF McHale
Jun 33 min read




Creative Ambition: The Fuel of Artistic Greatness
For me, creative ambition is everything. It’s the difference between creating something safe and making something transformative.

CF McHale
May 283 min read


The Most Powerful Productivity Tool I Ever Used Was a #2 Pencil
Production has always fascinated me. Since I was a kid, I’ve been obsessed with how creative things get made.

CF McHale
May 283 min read


AI Is Mid: Understanding the Limitations of Artificial Intelligence in Art
Ask any artist, and they’ll tell you: the process isn’t just how art gets made. It’s how the artist gets made.

CF McHale
May 243 min read


Why Does All Music Sound the SAME in 2025?
Dig deeper. Scroll further. Risk a bad song.
Because that’s where the good ones live.

CF McHale
May 242 min read


You Won’t Believe the Cliffhanger at the End of This Post—Or Will You?
The Art, Psychology, and Power of the Cliffhanger in Stories and Life.

CF McHale
May 27 min read


Reset To Recharge
Maybe it’s time to shift from hustling to harvesting.

CF McHale
Apr 271 min read


The Creative Pilgrimage: Finding Sacred Sight Through Photography
"Do you know why you're here?" they asked. When he admitted his ignorance, they told him he was there for "Darshan"—not just regular sight, but holy sight. "You didn't come here by accident," they insisted. "You were brought here for a reason."

CF McHale
Apr 253 min read


Baseball is the Great American Audio Sport
Baseball is the Great American Audio Sport

CF McHale
Apr 242 min read


Performance Metrics for Digital Audio Campaigns
In digital audio campaigns—including podcasts, radio, and voice ads—performance-driven KPIs enable marketers to track engagement and effectiveness.

CF McHale
Apr 231 min read


Exploring Innovation: My Experience at the 2112 Creative Incubator in Chicago
Chris on the Creatvie Trampoline 2112: The Creative Trampoline You Didn’t Know You Needed I like buses, subways, and all sorts of public...

CF McHale
Apr 232 min read

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