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mic. mind. mix.
sonic artristy for audio dramas, podcasts, music, sound design
jijiji blog


The Alchemy of Collaboration
The best collaborations don’t feel like work. They feel like discovery.

CF McHale
13 minutes ago3 min read
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How to Unlock Your Inner Creative Potential
Creativity is often viewed as an inherent trait, like some magic voodoo thing reserved for artists or musicians. That's not true. Everyone possesses the ability to be creative; it just takes a little help to bring it out.

CF McHale
Jun 106 min read
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Creative Community Model for a New World
I needed resources. Players. Studios. Lawyers. Performance spaces. Animators. Sound wizards. Social media-wise folk. I needed community. And somehow, 2112 had it all.

CF McHale
Jun 93 min read
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Born to Write. Do I Bad Write Now?
AI is a powerful writing assistant. It’s also an abysmal writer.

CF McHale
Jun 33 min read
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Creative Ambition: The Fuel of Artistic Greatness
For me, creative ambition is everything. It’s the difference between creating something safe and making something transformative.

CF McHale
May 283 min read
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The Most Powerful Productivity Tool I Ever Used Was a #2 Pencil
Production has always fascinated me. Since I was a kid, I’ve been obsessed with how creative things get made.

CF McHale
May 283 min read
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AI Is Mid: Understanding the Limitations of Artificial Intelligence in Art
Ask any artist, and they’ll tell you: the process isn’t just how art gets made. It’s how the artist gets made.

CF McHale
May 243 min read
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Why Does All Music Sound the SAME in 2025?
Dig deeper. Scroll further. Risk a bad song.
Because that’s where the good ones live.

CF McHale
May 242 min read
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You Won’t Believe the Cliffhanger at the End of This Post—Or Will You?
The Art, Psychology, and Power of the Cliffhanger in Stories and Life.

CF McHale
May 27 min read
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Reset To Recharge
Maybe it’s time to shift from hustling to harvesting.

CF McHale
Apr 271 min read
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The Creative Pilgrimage: Finding Sacred Sight Through Photography
"Do you know why you're here?" they asked. When he admitted his ignorance, they told him he was there for "Darshan"—not just regular sight, but holy sight. "You didn't come here by accident," they insisted. "You were brought here for a reason."

CF McHale
Apr 253 min read
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Baseball is the Great American Audio Sport
Baseball is the Great American Audio Sport

CF McHale
Apr 242 min read
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Performance Metrics for Digital Audio Campaigns
In digital audio campaigns—including podcasts, radio, and voice ads—performance-driven KPIs enable marketers to track engagement and effectiveness.

CF McHale
Apr 231 min read
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Exploring Innovation: My Experience at the 2112 Creative Incubator in Chicago
Chris on the Creatvie Trampoline 2112: The Creative Trampoline You Didn’t Know You Needed I like buses, subways, and all sorts of public...

CF McHale
Apr 232 min read
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The Big Opportunity: Why Brands Should Be Podcasting
The question isn’t how to reach people anymore—it’s how to break through the noise.

CF McHale
Apr 141 min read
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Are Artists Time Travelers? (Asking for a Friend—and Mozart)
Where did Mozart come from? How can he be? Or Shakespeare? Or Bobby Dylan. What are they channeling? Are artists time travelers!!!

CF McHale
Mar 253 min read
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Creative Ambition: The Fuel of Artistic Greatness
Ambition gives creativity its wings. It separates those who dream from those who create.

CF McHale
Mar 222 min read
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I guess I’m a podcaster. Who knew?
It’s been great to connect with people who share my belief in podcasting’s potential, while also recognizing the industry’s growing pains.

CF McHale
Jan 172 min read
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