The Pure Joy of the Blank Page: Celebrating the Human Touch in Writing
This is something AI cannot replicate—the sheer joy, the human spirit, the soulful rush of starting with a blank page.
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jijiji blog
Every week we discuss the incredible world of audio stories, podcasts, sonic branding, how 3D audio is revolutionizing the way we experience storytelling by creating a more immersive and engaging experience.
The future of storytelling lies in the unbridled imagination of unique and unforgettable audio experiences we passionately create at studio jijiji.
Christopher McHale
- Nov 28
- 2 min
The Perfect V/O Session: 10 Steps to Achieving Voiceover Nirvana
As someone who has directed thousands of voiceover sessions, I have refined a process that ensures excellence in every recording.
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Christopher McHale
- Nov 21
- 2 min
Expressing Gratitude: Giving Thanks to Our Subscribers and Wishing You a Happy Thanksgiving
We're building a global network of the best of the best. Voices, composers, sound designers, mixers, writers, producers, executives.
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Patricia Neumann
- Nov 20
- 2 min
The power of love over fear: Acknowledging the creative spark within everyone.
There are many paths but all of them are paved with our intentions. In each of these paths, love and fear are constant companions.
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Christopher McHale
- Nov 20
- 2 min
Harnessing AIDA for Compelling Voiceovers
Understanding and implementing AIDA not only captivates listeners but also elevates the impact of the read.
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Christopher McHale
- Nov 17
- 2 min
Insights from a Creative Director: Navigating Composer Creative Choices and Relationship
As a long time creative director, composer, copywriter, voice director, I've learned a few key things about working with creative talent and
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Christopher McHale
- Nov 16
- 2 min
Unleashing vs. Leashing Creativity: The Role of AI in the Artistic Process
The beauty of art lies in the journey as much as in the destination.
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Patricia Neumann
- Nov 13
- 4 min
Unlocking Creativity: 5 Essential Keys for Artists' Journey
Introduction The journey of an artist is a complex and multifaceted one, deeply intertwined with personal attributes and societal...
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Christopher McHale
- Nov 11
- 4 min
STRIKES SETTLED. LETS GO GO.
There significant changes afoot. The AI beast is out of the cage. Non-union work is on the increase.
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Christopher McHale
- Nov 7
- 2 min
Effective VoiceOver Direction: Maximizing Performance and Efficiency
5 tips for Voiceover Excellence VoiceOver direction plays a crucial role in bringing out the best in voice talent and ensuring the...
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Christopher McHale
- Nov 7
- 2 min
DON'T SAY A WORD BEFORE YOU DO THIS: Voiceover Warmup
VoiceOver artists and actors often engage in warm-up exercises to prepare their vocal cords and ensure their voice is in top form before rec
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Christopher McHale
- Nov 1
- 9 min
T-MOBILE SONIC BRANDING EATS WORLD
Case Study: How we created the iconic T-Mobile sonic branding. 1. PUT YOUR BRAND EVERYWHERE There’s a long stretch of tunnel, the...
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Christopher McHale
- Sep 20
- 1 min
When Midnight becomes Dawn
Keep at it!
Love your work!
It’s the secret sauce to a fulfilled life.
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Christopher McHale
- Sep 7
- 1 min
Story is All
If you get blocked, back up until you hit that point where the story was working and jettison everything after that.
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Christopher McHale
- Sep 6
- 1 min
DO WHATEVER
Every creative worker needs some real world skills. I believe you need to build your shows as hands on as possible.
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Christopher McHale
- Sep 4
- 1 min
Innovation in Execution
What if we put the soundtrack first? What if we recorded the voices and music and sound design and created an immersive mix FIRST?
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Christopher McHale
- Aug 28
- 11 min
Voiceovers. The Invisible Art
I worked for years in radio advertising. It was a high-pressure gig.
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