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Advantages of Building a new IP from the Soundtrack: A New Frontier in Storytelling
Creating a story from a soundtrack first is an innovative approach that offers numerous advantages in the development of IP.

CF McHale
Dec 20, 20232 min read


The Perfect V/O Session: 10 Steps to Achieving Voiceover Nirvana
As someone who has directed thousands of voiceover sessions, I have refined a process that ensures excellence in every recording.

CF McHale
Nov 28, 20232 min read


Insights from a Creative Director: Navigating Composer Creative Choices and Relationship
As a long time creative director, composer, copywriter, voice director, I've learned a few key things about working with creative talent and

CF McHale
Nov 17, 20232 min read

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