It’s building something that didn’t exist until a team of brilliant minds brought it to life.

The Sonic Humanist Project represents my legacy—an exploration of how sound shapes memory, identity, and culture.

  In digital audio campaigns—including podcasts, radio, and voice ads—performance-driven KPIs enable marketers to track engagement and effectiveness.

The question isn’t how to reach people anymore—it’s how to break through the noise.

It’s been great to connect with people who share my belief in podcasting’s potential, while also recognizing the industry’s growing pains.